Simple

This project encompasses the creation and launch of SIMPLE, a new sports drink brand, featuring a comprehensive marketing strategy. At its core is the "ShareLoveInABottle" campaign, designed to forge emotional connections with consumers. The project includes developing a product range, designing a website, creating a brand story, producing a promotional video with team-shot and edited content, and implementing a social media challenge.

Video Link:Promotional Video

Soulflow

This project is a meditation app concept offering guided sessions for relaxation, mindfulness, and sleep improvement. It features a range of practices from 1-minute to 15-minute durations, suitable for beginners to advanced users. The app includes focused breathing, anxiety relief, and family-oriented meditations. It offers a free month trial, then charges $5.99 monthly, aiming to make meditation accessible to a diverse user base.